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Syndicate contentMurray Silverman

Murray Silverman

, Professor of Management, San Francisco State University;
Murray Silverman teaches in the areas of Business & Society, Strategic Management, and Business & the Natural Environment. A primary focus of his teaching and research has been the impact of business organizations on the natural environment and what they are doing and can do to become more environmentally sustainable. In 1995, he developed a graduate seminar –Business Management and Environmental Leadership. In 2000, he developed an undergraduate course – The Greening of Business – that is a General Studies course, an elective for College of Business students, and an elective for Environmental Studies majors.

Implementing Sustainability Initiatives: Lessons from Kimpton Hotels

May 4, 2:15 PM

Kimpton Hotels is a San Francisco-based hotel chain with 42 boutique hotels across the United States. In 2005 Kimpton launched EarthCare, a major environmental sustainability program. Two years down the road, EarthCare has proven very successful, both in terms of its environmental and business benefits. Conceiving and launching a sustainability vision or program, however, is only the beginning of a long and rewarding journey. Creating a supportive organizational culture and managing the implementation of such programs is a complex process.

This workshop explores the process used to implement and institutionalize EarthCare and the lessons learned. Presenters will offer a conceptual roadmap of the steps required to successfully implement sustainable business programs.

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