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Syndicate contentJohn Stayton

Sustainable Entrepreneurship

Sustainable Local Enterprise Development

John Stayton
Co-Founder, Faculty and Director, Green MBA program

This group will explore how local enterprises can be created and networked to participate in major initiatives as a solution for stable, sustainable, local economic development. In 2000, Stayton co-founded a groundbreaking graduate program in sustainable business that, in 2002, became the Green MBA. He and his wife run an organic fruit farm in Sonoma County that has been selected as a demonstration site for sustainable tourism.

John Stayton

MBA in Sustainable Enterprise

New College of California, North Bay Campus

After fifteen years in high technology industrial marketing, John desired to leverage his business background in developing a profession that would serve the environment and society. In 2000, he cofounded a groundbreaking graduate program in sustainable business that, in 2002, became the Green MBA. Based in Santa Rosa, the Green MBA is a rigorous two-year program that transforms students' abilities to advance environmental and social initiatives through changing or creating enterprises.

In 1997, John and his wife Ana purchased an organic fruit farm in Sonoma County as a step towards developing a more ecological lifestyle. Their 2.5 acre farm and home now models "suburban sustainability", with natural buildings, a solar system, a vegetable oil powered vehicle, extensive and diverse food production, and a community living situation.

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